Home Grown Greens
Model 5 Acre Farm & Garden Market
year round Farmer’s Market and Garden Nursery
model 5-acre sustainable, organic farm
Home Grown Greens Garden Supply Store
Under Seal” Market Gardener Program
Church and Community Gardens Plan
Analysis, (What is Authentic food?)
The organic food market is the fastest growing segment of the entire food chain and the most enthusiastic part of the organic market is called “authentic” food.
Authentic food means that it was locally grown by a farmer you can actually visit. The consumer can authenticate their food by visiting the farm where it was grown. This is the attraction of all Farmer’s markets; people like to talk to the Gardener and see their food growing. Wild Oats is not authentic; none of the health food chains are because they do not grow their own food, and they do not know the grower. Authentic also means non-genetically modified, open pollinated plants, not hybrids. Once again, the large health food chains sell hybrids raised in hydroponic solutions of fish emulsion, not authentic food. And not what health conscious consumers want. People like to visit the farm, often as a family, just to see really high quality food growing, their food.
There is growing segment of
the produce market that serves the Raw and Live Food folks. This
market is underserved and currently has no commercial competition because
freshness is a quality that brooks little mercy on the existing produce
distribution channel. The product has to go from the grower to the
consumer within hours. Home Grown Greens will be ideally positioned to
serve the greater Dade/Monroe/Broward County area with the only full and
complete source of live sprouts, microgreens, wheatgrass, baby vegetables
and herbs in the area.
Grown Under Seal is an old concept used by seedmen in the Golden Age of open pollinated seed companies, to refer to the practice of growing specific varieties of plants for seed. The seed companies would certify farmers by providing the initial seed or plants and supervise the harvest thereby assuring the home gardener that the seeds the purchased would breed true.
This was an effective business relationship that allows for increased production without the cost of land and labor on the company side and an assured market for the crop on the part of the small family farmer or market gardener.. The added value of grown under seal allows Home Grown Greens to guarantee a fair and sustainable price to the gardeners and growers who participate in the program.
Growing produce according
to sustainable and organic principles requires a great deal of personal
attention. There are practical limitations as to how many acres of
intensive gardening one person or family can do. To grow food with the
highest nutritional value in a sustainable manner requires a
complex and diverse set of plants and techniques designed to take
advantage of bugs, worms and fungi, not to destroy them. The gardener is
the key balancing element. The gardener provides the intelligence, knowing
just when to plant what. The rigorous requirements to grow organic food in
a high intensity environment can not be easily mechanized so only a
network of individual small growers can produce enough produce to make a
reliable market. Home Grown Greens has established a network of
small growers who are committed to plant and grow organic vegetable and
greens, “Under Seal” for Home Grown Greens.
Home Grown Greens is seeking an investment loan of $110,000.00 and an additional line of credit of $75,000.00. These funds will be used to establish Home Grown Greens Inc., as a year round CSA for folks wanting homegrown, organic produce and , products.
In consideration of said loan Home Grown Greens will commit to the following:
The total investment at risk would be $185,000.00.
Start up costs will be $110,000.00 with the business projecting a positive operating cash flow within 4 months and a first year gross profit of $70,000.
This investment is collateralized with real estate with the added benefit of a profitable, ecologically positive cash flow.
This is family supported investment. Interested ?Contact Clifton Middleton, email email@example.com